This time of year has become drought season for comedy. People like to see explosions, shootouts, giant robots or superheroes. But when a movie like “Sex Tape” comes along, even the name turns head. The idea behind “Sex Tape” seems funny. It even has the potential to be hilarious. It’s just that none of that happens on screen.

In “Sex Tape,” Annie (Cameron Diaz) and her husband, Jay (Jason Segel), have found a lull in their love life after having a crazy and passionate filled romance in their youth. They’ve had kids, jobs that take up their whole day and no time for each other. In an effort to rekindle what they once lost, the two decided to make a sex tape. Unfortunately, it becomes a problem when its uploaded to Jay’s personal social media stream, the cloud, and every one of his friends can see it. To prevent unimaginable embarrassment, Jay and Annie have to track down everyone they know and delete the video.

Segel and Diaz take the lead in this raunchy comedy, two actors who’ve proven to have some decent chops in the world of humor. Both have found success together in “Bad Teacher,” but it must’ve have stayed there when they moved on, because it barely translates to their latest efforts.

“Sex Tape” isn’t entirely laugh less. It feels like there’s something there, but it’s just not finding its way on screen. There’s lots of set-ups, lapses in practicality and an overall stale feeling that sticks to the entire film. It’s a rough ride indeed.